An exploration into typography and layout
The Great Outdoors. Zine layout for a lifestyle brand .
Nature Photographer and Lifestyle Blogger, Jaylen Blades, was looking to create a magazine to market and communicate his portfolio to potential clients.
With no in-house creative support and limited resources, he wanted a new template quickly, that empowered the use of his large-format images and rather short, punchy interviews and articles.
We created a simple and easy to manipulate magazine template that maintained typography, spacing and text positioning that was attractive, looked credible, and developed an in-house signature direction. The template was used for approximately 8 issues and was distributed in New York, Chicago, and Las Vegas.